This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation's marketing in addition to other duties.
Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources.
What units are included in this course?
Students in the BSB40820 Certificate IV in Marketing and Communication are required to complete a total of twelve (12) unit of competencies to be awarded this qualification. This consists of six (6) core and six (6) set elective unit of competencies.
|Unit Code||Unit Title||Core/Elective||Nominal Hours|
||Articulate, present and debate ideas
||Undertake marketing activities
||Analyse consumer behaviour
|BSBMKG439||Develop and apply knowledge of communications history||Core||40|
|BSBWRT411||Write complex documents||Core||50|
|BSBMKG436||Design and test direct marketing activities||Elective
|BSBMKG437||Create and optimise digital media||Elective
|BSBMKG442||Conduct e-marketing communications||Elective
|SIRXMKT006||Develop a social media strategy||Elective
|BSBOPS404||Implement customer service strategies||Elective
|SIRXOSM005||Develop a basic website for customer engagement||Elective||60|
What is the duration of this course?
The BSB40820 Certificate IV in Marketing and Communication runs for approximately 9 months and is delivered online.
What is the total cost of my qualification?
Who do i contact for more information?
if you would like to discuss this course and/or your suitability in more detail, organise an equiry appointment or set up a private tour of our premises, please call our academy on (03) 8754 0000 for a confidential discussion, or alternatively email us at email@example.com.